June 11, 2009
Honda Siel launches Jazz at Rs 6.98 lakh
Posted by: admin : Category: Current affairs
Honda Siel Cars launched its first small car — the Honda Jazz — in the capital today. The Jazz falls in the super premium category of the A2 segment which, until now, was occupied by Skoda’s Fabia. Available in three variants, the Honda Jazz is priced in the range of Rs 6.98-7.33 lakh. Market researchers say this super premium price tag, which is around Rs 2 lakh more than Maruti’s Swift and Ritz (also A2 premium segment), occupies a niche segment which sells few numbers. According to one estimate, of the 6,000 units of Fabias sold in the financial year 2008-09, less than 10 per cent would have come from the top-end Fabia compact cars, which cost around Rs 7.39 lakh.
